Resources

Enjoy our library of best practices, tips, and research to improve your recruiting strategy.

Featured Resources

Recruitment Advertising Done Right

While every job advertising campaign has its challenges, our guide presents eight mistakes we see recruiters making—four that relate to the content of the ad, and four that relate to the marketing campaign.

Get the whitepaper

2019 Recruitment Media Benchmark Report

Download Appcast’s third annual benchmark report to gain access to the latest recruitment advertising performance data from 900 U.S. employers.

Get the report

Infographics

9 Ways to Shape your Employment Brand

Read the infographic to learn 9 ways that talent acquisition professionals can shape their employment brand.

Download now

Whitepapers & Guides

The Evolving Role of TA Teams in Employment Branding

Learn how organizations that understand their purpose – and who can convey it in a compelling employment brand – stand to attract the right talent easier, faster and less expensively.

Download now

Whitepapers & Guides

How to Cost-Effectively Acquire More Candidates from Other Job Sites

Download this guide to learn strategies for acquiring candidate traffic from other job sites.

Download now

Webinars & Video

Best Practices for Attracting Candidates on a Recruiting Budget

Get research insights and best practices for cost-effectively attracting candidates from Tom Chevalier, VP of Product at Appcast, and Dr. Sheri Feinzig, Director of IBM Talent Management.

Watch now

Case Study

Sodexo

Learn how Sodexo found quality candidates to fill roles across 9,000+ client locations using Appcast’s programmatic job advertising software.

Read now

Webinars & Video

Programmatic Fundamentals for Job Sites

Watch the webinar presented by Appcast’s VP of Product, Tom Chevalier, to learn why job sites in the UK should adopt pay-for-performance recruitment media models.

Watch now

Webinars & Video

Horizon 2018: Programmatic Job Advertising

Hear from Appcast’s VP of Product, Tom Chevalier, to understand what the future of programmatic job advertising looks like in the online recruiting industry.

Watch now

Webinars & Video

Recruitment Marketing: 4 Strategies to Drive Better Outcomes

Watch the webinar presented by Appcast & Jobvite to learn four simple strategies you can put into action that will drive better outcomes from your recruitment marketing operation.

Watch now

Whitepapers & Guides

Performance Job Advertising in the Gig Economy

Learn performance job advertising best practices to optimize your recruitment budget and attract talent into your funnel to meet market demand.

Download now

Whitepapers & Guides

Four Strategies that Drive Completed Applications

Job ad spending accounts for, on average, 30% of a corporate recruiter’s discretionary budget. Improving the quantity and quality of applicants from your ads can radically improve the ROI of your entire recruiting operation.

Download now

Infographics

Performance Job Advertising 101

Recruiting leaders at any organization have one main objective: to quickly hire impactful employees. Read on to learn how performance job advertising offerings can help you cost-effectively connect with quality talent.

Download now

Whitepapers & Guides

14 Best Practices to Shape your Employment Brand

Download the guide to get 14 best practices in employment branding from dozens of sources and industry experts and learn how you can simply make it an organizational priority.

Download now

Whitepapers & Guides

Programmatic Recruitment Advertising: The Better Way to Promote Job Ads

Learn all about programmatic recruitment software, how it works, and how you can leverage it to advance your talent acquisition operation.

Download now

Infographics

How Programmatic Technology Can Improve Traffic Acquisition

Programmatic job advertising software optimizes the performance of traffic acquisition and helps generate a better ROI. Read on to learn how programmatic can improve your traffic acquisition program.

Download now