Recruitment Marketing

Employer Brand Examples: Positioning & Taglines

Acing Your Positioning When it comes to your brand, one of the most important things to do is to nail your positioning strategy. Who…

Latest stories

Explore our latest content on recruitment marketing best practices.

Whitepaper

The 2021 Healthcare Recruitment Marketing Benchmark Report

It’s no secret: The healthcare industry faced significant difficulties in recruiting and hiring…
Webinar or Virtual Event

Recruiting News Alert: US Recruiting Market Tightens Materially in Q1

Watch our latest webinar recording that covers an urgent market update on the increase in demand for workers but decrease in job seeker engagement!
Blog Post

The 5 Keys to High-Performance Recruitment Advertising

Level-Set: What’s Recruitment Advertising? Let’s face it: There’s a ton of vernacular and…
Blog Post

The Impact of Job Title Length

The length of the job title listed on your job ads greatly impacts…
Blog Post

Use Benchmark Data to Make Better Recruitment Marketing Decisions

The Appcast 2021 Recruitment Marketing Benchmark Report is hot off the presses. As…
Webinar or Virtual Event

2021 Recruitment Marketing Benchmarks: Results Revealed

Appcast CEO Chris Forman takes a deep dive into the data highlighted in our 2021 Recruitment Marketing Benchmark Report.
Report

2021 Recruitment Marketing Benchmark Report

Our annual benchmark report is now available! Download it to understand your organization’s…
Whitepaper

Top Recruiting Trends for 2021 With 2020 Hindsight

Our newest whitepaper looks at 7 significant recruiting trends that will happen in…
Blog Post

10 Reasons You Fail to Attract a Diverse Group of Candidates

Struggling with your diversity recruiting efforts? Use these tips to make sure you…