Promote your employer brand messages to active and passive candidates using the industry’s most advanced retargeting and audience extension technology. Appcast Brand extends your reach beyond ‘congested’ job sites onto brand-safe web properties and social media feeds.
Employers with a strong employer brand see a 43% lower cost-per-hire and 2x the number of applications on hard-to-fill jobs. Appcast Brand enables employers to ‘tell their own story’ and ensure their positive brand message is on equal or greater footing with user-generated reviews.
Marketers learned long ago that retargeting consumers who abandoned their online shopping cart can increase purchases by 400%. Appcast's employer brand advertising allows you to retarget candidates who started an application but didn’t complete, increasing the ROI of your existing job ad spend.
Attract people interested in jobs like yours, influence candidates who viewed your jobs but haven’t applied, or convert applicants to hires with brand-approved creative. No new infrastructure or process required.
Improve close rate, conversion rate, and candidate reach
Drive candidates to jobs or employer brand content
Simple, seamless connection with your ATS or CRM
Easy to manage and saves you time
Real-time analytics on advertising impact
What is Employer Branding? Read more
