Welcome to the Appcast Blog

Stay up to date with our recruitment insights & company news

Featured Posts

Don't miss out on a single story. Subscribe to the Appcast blog to receive our monthly newsletter.

Subscribe

Industry Trends & Research

What is a Targeted Recruitment Strategy? Targeted recruitment is a strategy used in recruitment advertising to describe the process of narrowing down your advertising efforts on a specific audience based …

Read more

Recruitment Marketing

Recruitment advertising is a booming part of the talent acquisition mix and increasingly important as unemployment dips lower and nabbing top talent becomes more competitive.  When carefully planned, recruitment advertising …

Read more

Recruitment Marketing, Programmatic

Since we started our business in 2014, we’ve tracked billions of job ad clicks and over 600 job ad million applications. In that time, we’ve been able to pull together …

Read more

Recruitment Marketing, Programmatic

Are you thinking about your 2019 recruitment marketing budget at your organization? With the new year just a few weeks away, it’s more imperative than ever that you have a …

Read more

Recruitment Marketing, Programmatic

More than fifty years ago, when an employer wanted to fill an open role, they called up their local newspaper and took out an ad in the Classifieds or they …

Read more

Recruitment Marketing

Through the placement of job ads, employers and hiring organizations aim to find and interest the best talent where they live, work and play on the web. Overtime, the channels …

Read more