The Appcast Guide to Recruitment and Programmatic Terminology will help you understand and speak the language specific to recruitment and recruitment marketing. In addition to definitions, it includes synonyms and acronyms,
The Guide has been organized by category, rather than alphabetically, and grouped by subcategory, to provide context for the terms and related definitions.
What does it include? Everything from general HR and recruiting terms to more specific concepts.
Take a look at these terms related to Finding Candidates from the Recruiting Industry section.
| Term | Definition | Synonym |
| Sourcing | Proactively searching for candidates for a job opening | |
| Boolean Search | Structured search process that combines keywords with operators, such as AND, NOT, and OR, to hone results | |
| Sources | Places to find potential candidates for jobs | |
| Resume Database | Searchable database of job seeker resumes | |
| Employee Referral | When an employee refers someone they know for a job at the company | |
| Employee Referral Program | Company program that encourages employees to refer people for jobs through incentives or monetary rewards | |
| Referral Bonus | Financial reward paid to an employee for referring a person the company hired | |
| Boomerang Hiring | Rehiring a former employee | |
| Targeted Recruitment | Process of narrowing recruitment advertising efforts to focus on a specific audience | |
| Career Fair | Event at which recruiters and employers meet with potential employees | Job Fair |
| Virtual Career Fair | Career fair that is held online | |
| Diversity Recruiting | Actively seeking candidates who are from diverse backgrounds | |
| College Recruiting | Actively seeking college graduates or soon-to-be graduates as potential employees | |
| Recruiting Military Veterans | Actively seeking former members of the military as potential employees | |
| Lateral Job Transfer | Different job within an organization that has essentially the same title, level of responsibility, and pay | |
| Hidden Job Market | Jobs that aren’t publicly advertised by employers | |
| Poaching | Hiring employees from competitors | |
| Clickbait Jobs | Using job titles or keywords that may not be accurate to attract job seekers |
If you’re new to recruiting or have a staff member who is, this kind of information will prove helpful. If you’re a seasoned professional, we’re sure you’ll find other sections of the Appcast Guide useful.
Download it here and keep a copy handy for future reference.
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