Resources

Enjoy our library of best practices, tips, and research to improve your recruiting strategy.

Featured Resources

2017 Recruitment Media Benchmark Report

Download the 2017 Recruitment Media Benchmark Report to gain access to the industry’s newest job advertising data and to understand how your organization stacks up.

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Google, Facebook… Oh My! 2018 Budget Allocation

Watch the webinar to learn how you can best allocate your 2018 budget given the evolving recruitment marketing landscape and the new solutions that have entered the marketplace.

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Webinars & Video

Programmatic Fundamentals for Job Sites

Watch the webinar presented by Appcast’s VP of Product, Tom Chevalier, to learn why job sites in the UK should adopt pay-for-performance recruitment media models.

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Whitepapers & Guides

How to Acquire Candidate Traffic Through Search, Social & Display

Download this whitepaper to learn how you can acquire more candidate traffic through SEO, SEM, and social and display advertising.

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Whitepapers & Guides

Six Best Practices for Healthcare Job Advertising

If you’re responsible for recruiting in the healthcare industry, download the guide to learn how you can better allocate your budget and attract quality talent to your organization.

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Whitepapers & Guides

How the Corporate Careers Site has Evolved in TA

Today’s careers sites serve as multimedia information portals, extensions of job ads, and more. Learn how the evolution of the careers site has helped leading organizations hire the best talent.

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Webinars & Video

Job Ad Optimization Strategies for Gig, Trucking & Retail

Watch the webinar to learn how recruitment marketers, especially within Gig, Trucking, and Retail, can increase applicant flow and lower their acquisition costs.

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Webinars & Video

The Essentials of Employment Branding for Talent Acquisition Teams

Watch the webinar to hear from industry thought-leader Allan Schweyer and understand the evolving role of TA teams in employment branding.

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Infographics

9 Ways to Shape your Employment Brand

Read the infographic to learn 9 ways that talent acquisition professionals can shape their employment brand.

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Whitepapers & Guides

The Evolving Role of TA Teams in Employment Branding

Learn how organizations that understand their purpose – and who can convey it in a compelling employment brand – stand to attract the right talent easier, faster and less expensively.

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Whitepapers & Guides

How to Cost-Effectively Acquire More Candidates from Other Job Sites

Download this guide to learn strategies for acquiring candidate traffic from other job sites.

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Whitepapers & Guides

2017 Recruitment Media Benchmark Report

Download the 2017 Recruitment Media Benchmark Report to gain access to the industry’s newest job advertising data and to understand how your organization stacks up.

Download now

Infographics

Recruitment Media Checklist: 8 Steps to Maximize Job Ad ROI

Failing to get returns from your job ad campaigns? This checklist provides 8 ways you can improve your online sourcing efforts, without feeling a pain in your wallet.

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Whitepapers & Guides

Performance Job Advertising in the Gig Economy

Learn performance job advertising best practices to optimize your recruitment budget and attract talent into your funnel to meet market demand.

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Webinars & Video

Google for Jobs – The First 30 Days

Watch the webinar presented by Appcast CEO & Founder, Chris Forman, to hear how Google’s entry into the job advertising marketplace is impacting employer, ad agencies, and job sites.

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Whitepapers & Guides

Four Strategies that Drive Completed Applications

Job ad spending accounts for, on average, 30% of a corporate recruiter’s discretionary budget. Improving the quantity and quality of applicants from your ads can radically improve the ROI of your entire recruiting operation.

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